We have long recognized the importance of information to shape attitudes and create action. The online environment is no different, but do you think you know what non-English speaking users of Google.com or YouTube.com see? You probably don't. My friends at the White Canvas Group do and they provide fascinating insight into the online world of adversarial exploitation of online products. Our adversaries understand the utility of the online world as a medium that seamlessly blends with "old media" to influence global audiences.
A lot of funding that the brothers are getting is coming because of the videos. imagine how many have gone after seeing the videos. Imagine how many have become martyrs.
Check out this promo video from White Canvas Group and remember that Al Qaeda no longer needs to send its audio or video products to Al Jazeera for distribution.
If you're interested in more, WCG is putting on a one-day workshop that delves into this world of adversarial media. This will be a superset of the presentation WCG has provided to students of my training seminars and the public diplomacy class I teach at USC.