A Discussion with Matt Armstrong, Executive Director, MountainRunner Institute, on the Uses and Limits of New Social Media by Berkley Center for Religion, Peace, & World Affairs, 15 December 2009, at Georgetown University.
...New social media democratizes influence. Anybody can influence anybody. Today, the gatekeepers are challenged, bypassed, or ignored. People who may have been alienated or oppressed are now able to come together and make their voices heard, regardless of culture, ethnicity, location, or even language.
...Apart from democratizing influence, social media makes information both global and hyperlocal as it makes it extremely accessible. Social media is also visceral... you see videos and you have a greater sense of being there than reading text.
...Social media, like the Internet in general, is in many ways a double-edged sword. While it can empower people for positive goals and causes, it can help others do the opposite. There are groups online for teenagers that cut themselves, there are groups on anorexia and how to do it better, there are deviant groups and hate groups. Terrorists benefit from using new social media, especially YouTube, as propaganda and recruiting tools. They no longer have to wait for media coverage to spread their message, now terrorists put their videos online in 30 minutes. Furthermore, terrorists can be their own media crew now. They, not NBC, not CBS, package and send out their message and the global media picks up on it.